On the heels of the ecstasy drug craze, a new fad is sweeping the London night scene. This time, though, the elixir is neither a pill, an inhaler, nor even a beverage. Rather, it is that most fashionable drug of the millennium age: money.
Followers of the new First Tuesday fad pour into selected venues at least once a month maniacally hoping to find mates with whom they can chase Internet riches. Read the rest of this entry »
OVERSTATED: Sky Dayton and Jake Winebaum, eCompanies Hard to say what this latest, biggest ebiz incubator has more of to burn: venture capital, or pure ego. Winebaum was Disney’s Web-Boy Wonder, the one who talked CEO Michael Eisner into investing in the much-hyped uber-portal Go Network (see “Ready. Set. Go?” Feb. ’99, p56) and a 43 percent share of Infoseek to make it happen. Read the rest of this entry »
Whether your club is part of a chain or you own an independent gym, you can create profit centers to entice your target audience. The key is to get to know potential and regular members to find out what they want. Seek advice from others who have succeeded by attending industry seminars and workshops. Brainstorming at staff meetings usually allows employees to let their creative juices flow and spice up those profit centers. Read the rest of this entry »
• Sprouts such as alfalfa, mung bean, broccoli sprouts, wheat grass and barley grass are a good source of chlorophyll, which is liver cleansing. Read the rest of this entry »
Try to find a source of organically grown fruits and vegetables and organically raised free- range eggs and meats. This is not always possible in certain shopping centres and you can only do your best. Some supermarket chains have a great selection of healthy and/or organic products available. Read the rest of this entry »
The ecommerce partners, meanwhile — both advertisers anxious to drop scents into banner ads, and online stores ready to scent-code product offerings, and even online sex shops eager to start scent-tracking online porn — wait anxiously in the wings. Take Procter & Gamble; the mammoth consumer brand manufacturer has been busy with the expected December launch of reflect.com, one of its first pure-play ventures into consumer ecommerce. Read the rest of this entry »
A few days after DigiScents’ announcement in October, Smith, Bellenson, and Williams are getting emails suggesting that the technology is bogus — and that Canter, an outspoken zealot in the multimedia community, has pulled some sort of prank. The jabs reveal the basic problem DigiScents faces between now and whenever the first paying consumer inhales on a working iSmell box — getting enough of these working, reliable, affordable boxes on the market, and soon, to prove that it is not vaporware.
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